Regional Marketing Services:

• Serve as ‘the single point of contact’ for his/her categories for Country Marketing Teams, when there are brand related questions, challenges that require coordination of communication and expert problem solving.

   

• Develop regional packaging & regional graphic (as needed), internal new product information materials, product cost data base, AP graphic material data base.

• Lead and Coordinate SKU Rationalization process, working with Country Marketing Team’s. Set target SKU RAT working with Category product Manager, with approval of Marketing & NPD VP

   

• Manage & track Marketing Services expenses such Marketing materials, Packaging Development, Research and Samples expenses to planned budget.

• Key support in planning & preparation of Annual Asia Pacific Sales & Marketing Meeting.

   

   

Regional New Product Development:

• Support Category Product Manager to maintain effective data-base and filing system for new design/pattern records, color proofs, samples and other innovation related data.

• Process AP sample requests as needed, for NPD and internal selling. NPD side; order samples from respective external parties, track the order and send them out to respective offices, distributors and designers.

   

• Manage / Complete Project Initiation Requests (PIR’s)

  • Country marketing that initiates the New Product (or Leading Market) is responsible for completing initial PIR, with best of their knowledge at the time.

  • Marketing Associate work with all the Country Marketing Teams to complete it and have it ready for submission.

QUALIFICATION:

• Must be able to operate within global, dynamic matrix organization.

• Superior interpersonal and communication skill – in English, verbal & written

• Must be able to travel internationally. Travel 2-3 times/year or more, 10 -14 days per travel. (travel requirement to be adjusted per business needs).

• Ability to assess and develop new packaging & graphic. Strong sense of design and colors (related field experience preferred)

• Ability resolve business challenges by defining issue and root cause analysis, and implement corrective action plans internally and externally.

• Packaging & graphic manufacturing process background to troubleshoot processes and propose efficiency improvements.

   

EDUCATION & EXPERIENCE:

• Bachelor’s Degree

• Min 2 year experience in related field

• Marketing Services  experience in a multi-national company

• Category Experience preferred